Martin Shabaya is a barista at the top of his field. Winning the Kenya barista competition and then coming in 5th in the WBC took focus, effort, and a strong relationship with the producer of his coffee. Join this webinar to hear from Martin and the grower of the coffee, David Ngibuini from Maguta Estate Coffee. Both are innovators. Both taking risks. They are both motivated to produce exceptional coffee. Learn about their collaboration and how a successful WBC campaign is the product of strong collaboration between the barista and producer!
09:16 Martin Shabaya describes his journey to becoming Kenya's top barista and his experiences at the World Barista Championships.
25:00 David Maguta explains his journey in producing specialty coffee, let alone competition coffee.
39:15 The collaboration to produce and select competition quality coffee in Kenya.
47:30 Martin's experience and rationale to use and strengthen his relationship with David.
54:21 Technology at the farm and how Cropster was used to manage and evaluate Martin and David's competition coffee for the WBC.
도매 커피 로스팅 사업을 운영하는 것은 생각보다 더 복잡합니다. 소싱, 로스팅, 품질 관리에 대한 복잡성을 차치하더라도 고객에게 단순히 상품을 제공하는 것보다 도매를 하려면 더 많은 것이 필요합니다. 계정에 적합한 서비스와 지원을 제공해 계정이 효과적으로 여러분의 브랜드(또한 자사 브랜드!)를 표현할 수 있도록 하는 것은 여러분의 사업과 브랜드의 성공에…
