02:45 Why Storytelling? What are some of the opportunities and challenges of storytelling?
10:30 From the producer perspective, Diego Robelo explains how storytelling improved the brand image of Aquiares and their farm.
29:15 James explains how the use of Cropster and other digital tools can enhance the way those in origin can tell their stories.
35:00 Philipp discusses the target audience and the structure of storytelling.