Cropster Revolutionizes the Coffee Industry Experience at SCA Expo Chicago 2024
March 27, 2024
Press Release
For Immediate Release
March 27, 2024 – Cropster, a pioneering force in the coffee industry, is set to unveil an unparalleled experience at the Specialty Coffee Expo in Chicago on April 12, 2024. With a legacy spanning sixteen years, Cropster is once again poised to redefine industry standards with a bold new approach.
This year, Cropster is shaking up the convention scene by spotlighting its comprehensive product lineup: Roast, Cafe, and Commerce, alongside its B Corp Certification. Embracing sustainability as a cornerstone principle, the company is proud to announce that its booth will be constructed entirely from 100% recyclable materials, demonstrating its unwavering commitment to environmental stewardship.
In collaboration with esteemed partners MAV Coffee, Algrano, and Syra Coffee, Cropster is unveiling a groundbreaking Virtual Reality (VR) immersive experience. Attendees will embark on a sensory journey, delving deep into the world of coffee and collaboration in the industry like never before.
Furthermore, Cropster is pleased to announce its signature event, «(Act)ionable Impact: What we do with what we know.» Hosted by Metric Coffee, this enlightening discussion panel will feature industry leaders engaging in insightful dialogue on pressing industry topics. Listen to our esteemed panelists:
– Norbert Niederhauser (Cropster)
– Xavier Alexander (Metric Coffee)
– Tyler Youngblood (Azahar)
– Benjamin Paz (Beneficio San Vicente)
– Jose Rivera (Origin Coffee Lab)
– Moderated by Miranda Caldwell and Heather Kelley (The Coffee MBA)
Following the panel discussion, Cropster invites attendees to join in a party, co-sponsored by Roast Magazine, celebrating the commitment to driving positive change within the industry.
«We are thrilled to introduce this transformative experience at Expo, aligned with our values and goals in attending global industry events and integrating new variables that generate impact» said Andrea B. Pacas, Head of Marketing at Cropster. «With our innovative VR experience and thought-provoking panel discussion, we aim to inspire positive action and foster meaningful connections within the coffee community.»
Cropster, located at Booth 1051, will serve as a dynamic hub for networking, product showcases, customer interviews, and relationship-building opportunities. Attendees are
encouraged to visit and engage with the Cropster team to discover the future of coffee innovation.
Don’t miss your chance to be part of the experience! Join Cropster at the annual industry expo in Chicago on April 12, 2024, and experience the future of coffee firsthand.
For media inquiries, please contact:
Andrea B. Pacas
Head of Marketing
andrea.pacas@cropster.com
Sophie Ströbel
Events Manager
sophie.stroebel@cropster.com
Paul Bartholomew
Partnerships Manager
paul.bartholomew@cropster.com
About Cropster
Cropster develops software for better coffee and is the worldwide leader in coffee-specific software. Cropster supports thousands of users throughout the supply chain every day with simple-to-use and flexible software tools that help to increase quality and productivity from origin to roast to cup.