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Episode 22 – Henry Wilson on Accessible Coffee Education and Producer Branding

Henry Wilson is the Founder of Perfect Daily Grind (PDG) and the Producer Roaster Forum (PRF). PDG is a digital coffee publication that is available in English, Spanish, and Portuguese. PRF is a global forum that connects coffee producers and coffee roasters worldwide in host origin countries to promote and enable trade in coffee.

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What it’s all about: Henry discusses his experiences and the need for accessible coffee education, the importance of technology on the production side, and the importance of producers’ ability to market themselves as more than just a supplier but also a brand.

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Episode 54 – BTS Building Commerce with Leo Cimoch and Cassidy Nova

Today we have a behind the scenes episode about building our latest product, Commerce, which was released in January 2024. Last month, Norbert and Kelsey sat down with Cropsterians Leo Cimoch, who is the Product Manager for Commerce and has extensive work experience in both the hospitality and tech industries, and Cassidy Nova, who is our Inside Sales Manager for Commerce and has had many roles in the coffee industry from learning at his family farm in Colombia to roasting to being “the eCommerce guy” in his last role.
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Episode 53 – Connie Blumhardt on Celebrating 20 Years of Roast Magazine

In this episode, we chat with Connie Blumhardt, who is the founder and publisher of the award-winning Roast magazine. Connie has spent over 30 years in magazine publishing and has worked in the coffee industry for the past 25 years. She possesses a wealth of knowledge regarding magazine publishing, marketing, design and photography. On a daily basis, Connie serves 1000’s of roasters creating an amazing bird’s eye view of the roasting community.
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